Telling Your Story: Content That Works Using Local Media to Reach Your Customer

Want New Ways to Get Your Story Out There?
Be the Go-To Person for Potential Clients!

How This Book Can Help

Thought about writing to improve your brand? Want to write but don’t know what to write about? Terrified of the blank page and stuck in the process? Then, this book is for you. Telling Your Story: Content That Works gives you a wellspring of ideas and boilerplates that you can adapt to your own needs to hone in on your target market.

With these starters, you can quickly and easily write your own copy. Your target market will become familiar with you and what you have to offer. In short, you will become the expert.

This book includes three separate sections: Problem Solving, Promotion, and Information. A format for each article type and 45 examples are included. Sample article titles:

• Are You “Should”ing All Over Yourself?
• Guilt Hanging Heavy on Your Mind?
• Secret States of Mind: Panic and Anxiety
• Happiness Is an Action Word
• Has Your Get Up and Go . . . Got Up and Went? (Or Are You Just Plain Lazy?)
• Fireman? Chatty Cathy? Laid Back Dude?
• 3 Steps to a Vacation That Lasts
• Hypnosis, Cancer and You
• Drop Those Pounds and Keep Them Off
• Are You Going Nowhere but Making Great Time?

Telling Your Story: Content That Works will help you overcome the fear of writing and putting a “pen to paper.” This system is an easy way to present information, persuasion, and problem solving solutions to your audience. You can truly tell your story to establish yourself as the expert and attract more clients.